Automechanika Frankfurt 2024 has officially wrapped up and we, bluechemGROUP is proud to have been part of such an incredible event. From 10th to 14th September 2024, we had the privilege of showcasing our latest innovations to the global automotive industry and the event exceeded all expectations. Moreover, it provided us with invaluable opportunities to connect with industry leaders and gain fresh insights into emerging trends.
A Spotlight on Innovation

Thanks to our team from the German HQ office for their hard work and dedication, which played a crucial role in making our participation at Automechanika Frankfurt 2024 a success.

From left to right: our partner from Taiwan, Mr. Andy Fu; our founder, Mr. Werner Urban; our partner from Vietnam, Mr. Le Minh Phuc; and our Asia Pacific Outside China Manager, Mr. Sean Lim.

Our Vietnamese partner, Mr. Le Minh Phuc and our International Business Development Director, Prof. Josef Kluy
At the heart of our participation was the unveiling of our Innovations 2024 product line, which drew widespread interest. Designed to elevate automotive maintenance through advanced, eco-friendly formulations, this new range captured the attention of visitors eager to explore the future of automotive care. Attendees were particularly impressed by the product’s blend of high performance and sustainability.
Memorable Interactions and New Connections

Automechanika Frankfurt 2024 gave us the chance to connect with industry professionals and business owners around the globe. One of the standout moments was our special session on 12th September with Jannes Fittje, a star GT Master driver from HRT Racing. His insights on the role of quality products in motorsports resonated with the audience and led to great conversations.
Our booth became a hub for exchanging ideas, receiving feedback and forming new partnerships. Additionally, the enthusiasm and interest in our innovative solutions reinforced our belief that we are heading in the right direction.
Driving Forward Together
Aside from our product showcases, sustainability remained a key theme throughout our participation. In addition, we proudly highlighted our eco-friendly products, reinforcing our commitment to a cleaner future for the automotive industry. As a result, the strong interest in our green solutions emphasized the growing importance of sustainability.

READ MORE: Why Dual Certifications Set Up Apart? ISO 9001 and IATF 16949.
What’s Next for bluechemGROUP?
As we wrap up our time at Automechanika Frankfurt 2024, we’re more energized than ever. The insights gained and relationships built will help shape our next innovations. We’re excited to continue pushing boundaries in automotive care.
A heartfelt thank you to everyone who visited our booth and took the precious time to engage with our team. Furthermore, your support and feedback have been invaluable in shaping our future direction. We are excited for what is ahead as we continue our journey of driving excellence and innovation in the automotive chemicals sector.
Next, we will be in Shanghai, and we look forward to seeing you there soon as we continue our journey of driving excellence and innovation in the automotive chemicals sector!
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